Author Archives: blogwpadmin

Brand Storytelling Through Film

(Download PDF Version: Brand Storytelling Through Film) Event attendees look for experiences that deepen trust and appreciation of the brand. Successful creative has to generate honest communication or we risk turning off audiences. So to sustain competitive advantage, businesses must become … Continue reading

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Sweatworking: A Healthy Way to Network

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Five B2B Engagement Tactics

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Millennials: Same Goals, New Methods

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National Sales Meeting Motivates Sales Force

  NSM is a chance for our biopharmaceutical client to celebrate its sale representatives and their accomplishments as well as introduce companywide goals for the year. We knew just where to start – the patient. To create a memorable and uplifting … Continue reading

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Location Tracking Brings Event Planners Real-Time Data

Photo Credit from psfk As experiential marketers, we are constantly looking for new ways to gather data at our events that will help us measure the success and engagement level of our attendees. One effective solution marketers are adopting are location-tracking … Continue reading

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IVC Company Demo Reel

We are so excited to launch our 2015 IVC Company Demo Reel! Our reel demonstrates our ability and passion for creating engaging corporate event experiences that inspire lasting results. We’re driven to provide our clients with flawless production execution and … Continue reading

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Biopharmaceutical Company National Sales Meeting

Attendees: 300 Location: Hyatt Regency, Huntington Beach, CA This biopharmaceutical company’s 2014 National Sales Meeting (NSM) represented several notable “firsts.” On our side, it was InVision’s first project with them. On theirs, the meeting was an inaugural address to the … Continue reading

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How to Build an Attendee Journey

Remember what it’s like to be an attendee of an event? You’re a spectator, watching and listening, hoping to walk away with some sort of call-to-action. Maybe it’s putting the information you learned into use or feeling more motivated to … Continue reading

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Eye-Tracking Technology Meets B2B Event Conferences

  For most of us, we experience our life visually. What we see is one of the primary ways we gather information. But what we might not be consciously aware of is that our brain ultimately decides what we choose … Continue reading

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