Category Archives: Cool Technology and Trends

Nice Bot!

  (Download PDF Version: Nice Bot!) The bots are taking over and if that concerns you, well, there’s a chatbot to help with that—and just about everything else. Customized, timely and relevant information at your fingertips and at your command … Continue reading

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Preview the Future

Enhance Your Experience Design with Previsualization Tools Written by, Tim Smart, Manager, Technology Innovation Group (Download PDF Version: Preview the Future)  Anticipation builds as you move through the branded registration area and  vast expo space. You look around, impressed by … Continue reading

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5 Tips for How to Create Powerful Media

Written by, David Rathod, Creative Director, InVision Communications (Download PDF Version: 5 Tips for How to Create Powerful Media) InVision believes in creating captivating, transformative experiences that connect with audiences on a deeply emotional level. There’s no better way to engage … Continue reading

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Brand Storytelling Through Film

(Download PDF Version: Brand Storytelling Through Film) Event attendees look for experiences that deepen trust and appreciation of the brand. Successful creative has to generate honest communication or we risk turning off audiences. So to sustain competitive advantage, businesses must become … Continue reading

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Sweatworking: A Healthy Way to Network

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Five B2B Engagement Tactics

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Millennials: Same Goals, New Methods

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Location Tracking Brings Event Planners Real-Time Data

Photo Credit from psfk As experiential marketers, we are constantly looking for new ways to gather data at our events that will help us measure the success and engagement level of our attendees. One effective solution marketers are adopting are location-tracking … Continue reading

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Eye-Tracking Technology Meets B2B Event Conferences

  For most of us, we experience our life visually. What we see is one of the primary ways we gather information. But what we might not be consciously aware of is that our brain ultimately decides what we choose … Continue reading

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It’s a Bird! It’s a…Drone?

Photo Credit: http://blog.grabcad.com/blog/2011/06/14/festo-smartbird/ Drones “flew” off the shelves during the 2014 holidays as more and more technology enthusiasts opened their wallets to purchase some of the most talked-about models. It won’t be long until we start to see more and … Continue reading

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