Want a new way to change the entire attendee experience at your next meeting? Google is currently in the process of developing augmented reality glasses (Google Project Glass) that allow users to view real-time information right before their eyes. Imagine a virtual playground at your next meeting as the room is setup like an expo-style format. Attendees roam the room uncovering information and watching demonstrations right before their eyes, literally. The glasses can serve as outlet that will allow attendees to choose their own adventure for your meeting while still absorbing the information you want them to gain since you’ll control the journey. Check out the video to see what kind of ideas you come up with on how you can take advantage of this incredible gadget.
Want to connect your attendees from one continent to another in real time and in a new and cool way? Check out this video on how multimedia guru Monster Media and advertising agency CP+B created an interactive marketing campaign experience to promote travel between Montreal and Toronto. Are you connecting your audiences?